Current:Home > MyPoinbank Exchange|Taco John's has given up its 'Taco Tuesday' trademark after a battle with Taco Bell -Elevate Capital Network
Poinbank Exchange|Taco John's has given up its 'Taco Tuesday' trademark after a battle with Taco Bell
Rekubit View
Date:2025-04-08 07:01:53
The Poinbank Exchangephrase "Taco Tuesday" is now free to use after a taco chain restaurant relinquished its trademark on the popular phrase.
Taco John's has held the trademark since 1989, in all U.S. states except New Jersey. Taco Bell filed a petition with the U.S. Patent and Trademark Office to have it reversed, arguing that no one should have the rights to a common phrase.
In a statement released Tuesday, Taco John's conceded and said they are "lovers, not fighters."
"We've always prided ourselves on being the home of Taco Tuesday, but paying millions of dollars to lawyers to defend our mark just doesn't feel like the right thing to do," Taco John's CEO Jim Creel said.
"Best taco tuesday ever... for now," Taco Bell tweeted.
Gregory Hotel, Inc. holds the "Taco Tuesday" trademark in New Jersey.
Taco John's is asking Taco Bell to match its $100-per-restaurant donation to the nonprofit Children of Restaurant Employees, or CORE.
"Taco Tuesday wouldn't be possible without those in the service industry who are behind the scenes, crafting tacos for us all to enjoy," it said.
Taco John's has about 400 locations in 23 states, while Taco Bell has more than 7,200 locations in the U.S. and about 1,000 restaurants across 30 countries internationally.
NBA superstar LeBron James petitioned to trademark Taco Tuesday in 2019, but was denied, and has since appeared in a Taco Bell commercial advocating for universal use of the phrase.
Taco John's, which censored James' name in its press release, also urged him to donate the money he received from being a Taco Bell spokesperson to CORE.
veryGood! (5245)
Related
- Former Danish minister for Greenland discusses Trump's push to acquire island
- It Ends With Us’ Justin Baldoni Hires Crisis PR Manager Amid Feud Rumors
- Videos of Michael Brown protest show Ferguson, Missouri, officer being 'tackled'
- Taco Bell is giving away 100 Baja Blast Stanley cups Tuesday: Here's how to get one
- South Korea's acting president moves to reassure allies, calm markets after Yoon impeachment
- FTC ban on noncompete agreements comes under legal attack
- It Ends With Us’ Justin Baldoni Hires Crisis PR Manager Amid Feud Rumors
- USA Basketball's Grant Hill has rough edges to smooth before 2028 Olympics
- Megan Fox's ex Brian Austin Green tells Machine Gun Kelly to 'grow up'
- Why AP called Minnesota’s 5th District primary for Rep. Ilhan Omar over Don Samuels
Ranking
- Nearly 400 USAID contract employees laid off in wake of Trump's 'stop work' order
- California, Massachusetts or Hawaii? Which state has the highest cost of living?
- Ohio family reaches $7M settlement in fatal police shooting of 23-year-old
- Ex-NFL player gets prison time in death of 5-year-old girl in Las Vegas
- Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
- US agency tasked with border security to pay $45 million over pregnancy discrimination, lawyers say
- 10 college football freshmen ready to make an instant impact this season
- Jurors to hear opening statements in trial of ex-politician accused of killing Las Vegas reporter
Recommendation
Pressure on a veteran and senator shows what’s next for those who oppose Trump
Utah's spectacular, ancient Double Arch collapsed. Here's why.
Stay Ready With Jenna Bush Hager’s Must-Haves for Busy People, Starting at Just $1.29
The Secret Lives of Mormon Wives Cast: Meet the #MomTok Influencers Rocked by Sex Scandal
Who are the most valuable sports franchises? Forbes releases new list of top 50 teams
Houston’s former mayor is the Democrats’ nominee to succeed the late US Rep. Sheila Jackson Lee
Justin Herbert injury concerns could zap Chargers' season, but Jim Harbaugh stays cool
English town of Southport mourns 9-year-old stabbing victim and calls for an end to unrest