Current:Home > reviews'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -Elevate Capital Network
'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
View
Date:2025-04-15 10:50:08
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday, CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (6)
Related
- Senate begins final push to expand Social Security benefits for millions of people
- The Supreme Court rules for Biden administration in a social media dispute with conservative states
- Elaine Thompson-Herah to miss Paris Olympics after withdrawing from trials
- Pair of giant pandas on their way from China to San Diego Zoo under conservation partnership
- At site of suspected mass killings, Syrians recall horrors, hope for answers
- Democrats and their allies sue to keep RFK Jr. off the ballot in several states
- US economic growth for last quarter is revised up slightly to a 1.4% annual rate
- IRS is creating unconscionable delays for a major issue, watchdog says. Here's what to know.
- California DMV apologizes for license plate that some say mocks Oct. 7 attack on Israel
- Ex-'Jackass’ star Bam Margera will spend six months on probation after plea over family altercation
Ranking
- Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
- Back to Woodstock, with Wi-Fi: Women return after 55 years to glamp and relive the famous festival
- Texas court denies request to reconsider governor’s pardon in BLM demonstrator’s killing
- Texas inmate set to be executed on what would have been teen victim's 41st birthday
- Retirement planning: 3 crucial moves everyone should make before 2025
- Ohio jail mistakenly frees suspect in killing because of a typo
- Amazon joins exclusive club, crossing $2 trillion in stock market value for the first time
- Rockets select Reed Sheppard with third pick of 2024 NBA draft. What to know
Recommendation
Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
Family that lost home to flooded river vows to keep store open as floodwaters devastate Midwest
Notre Dame swimming should be celebrating. But an investigation into culture concerns changes things
Sports world reacts to Alex Morgan being left off 2024 USWNT Olympic roster
Kylie Jenner Shows Off Sweet Notes From Nieces Dream Kardashian & Chicago West
2024 ESPYS nominations: Caitlin Clark up for three different awards. Check out full list.
Katy Perry Covers Her C-Section Scar While Wearing Her Most Revealing Look Yet
A Good Girl's Guide to Murder's Chilling Trailer Is Your Booktok Obsession Come to Life